The UCSD Multiple Sclerosis Expo was held in San Diego on Sunday, October 8 on the Medical School Campus of University of California San Diego (UCSD).

The Expo was designed and offered in support of individuals living with Multiple Sclerosis, caregivers, physicians, and all interested parties. A program developed and offered by Dr. Revere Kinkel, Clinical Director and Director of the Multiple Sclerosis Program, offered speakers on “An Integrated Medicine Approach to Living with Multiple Sclerosis” as well as a Keynote Speaker topic, “Medical Cannabis for Chronic Neurological Diseases.” Exhibitors offered information and demonstrations of programs and equipment in support of MS patients needs.

A menu of anti-inflammatory, plant-based and MS program-specific foods was offered by Candy Wallace, APPCA’s founder and executive director, a duo of talented and well-known San Diego chefs, Mary Platis and Chef Mia Saling, as well as a team of talented volunteers. The chefs offered culinary coaching for MS patients and caregivers as well as demos, information sources and healthy plant-based anti-inflammatory recipes. The demos included how to peel fresh turmeric and fresh ginger with a teaspoon, how to break down a watermelon into triangles, and an olive oil tasting.

“It was a beautiful, supportive, enlivening day spent answering questions, assisting in designing menu plans for patients, coaching, answering questions and just enjoying being helpful,” Candy said. She was there with plenty of food samples to show patients and caregivers support of their eating fresh food rather than prepared HMR’s or worse yet, frozen gunk from the cases in the grocery store, and provided info and examples of how food prepared from a fresh local source can have a terrific impact on their wellbeing.

Some of the dishes offered were Watermelon Radish Tacos, Brussels Sprout Apple Raisin Slaw with Honey Mustard Dressing, Creamy Potato Leak Soup, Mediterranean Multi Bean Salad, Roasted Spiced Nuts and Lemon/Rosemary Olive Oil Cake.

Candy, Mary, and Mia not only served food, but were available to answer attendee questions about how to shop and cook for themselves in support of their–or their loved one’s–specific medical challenge.

Here are a couple of recipes from the dishes they served. Candy explained that the vinaigrette recipe accompanied a demonstration on how to use a microplane to zest citrus and how zested citrus and chopped fresh herbs can enhance dressings and sauces.

Basic Vinaigrette
Yield: 1 cup

Ingredients
1/4 cup white wine vinegar
1 tablespoon Dijon mustard
1/4 teaspoon salt
1/2 teaspoon ground pepper
Pinch of sugar
3/4 cup extra virgin olive oil

Directions

  1. In a small bowl, whisk together the vinegar, mustard, slat, pepper, and pinch of sugar.
  2. Slowly add the oil, whisking until emulsified, or shake the ingredients in a jar, or whirl them in a blender.

Variations

To make different types of vinaigrette:
Garlic: Add 1 teaspoon minced garlic or 1/2 clove, crushed
Balsamic: Substitute balsamic vinegar for the wine vinegar
Lemon Parmesan: Use fresh lemon juice instead of vinegar and add 1/4 cup finely grated Parmesan
Scallion: Add 3 chopped whole scallions (about 1/4 cup)
Herb: Add 2 tablespoons chopped fresh herbs, such as thyme, parsley, or tarragon
Blue Cheese: Add 1/2 cup crumbled blue cheese, such as Roquefort

Roasted Spiced Nuts
Adapted from Union Square Spiced Nuts

Ingredients
2 ½ cups of assorted unsalted nuts, such as peanuts, cashews, hazelnuts, pecans, walnuts, almonds, Brazil nuts, etc.
1 tablespoons coarsely chopped fresh Rosemary leaves
2 teaspoons cayenne pepper
2 teaspoons dark brown sugar
2 teaspoons flaked sea salt, such as Maldon
½ cup dried tart cherries
2 tablespoons olive oil

Directions

  1. Preheat oven to 350 degrees F.
  2. Toss assorted nuts in a large brown to combine and spread them out on a baking sheet. Toast in the oven until light golden brown, about 10-12 minutes.
  3. In a large bowl, combine the chopped rosemary, cayenne, brown sugar, salt, dried cherries, and olive oil.
  4. Toss hot roasted nuts in the spiced olive oil mixture to coat nuts evenly, and serve warm.

Do you have an area of specialization when it comes to cooking for clients with health issues? How do you help spread useful culinary information?

Not an APPCA member? Now’s the perfect time to join! Go to personalchef.com to learn about all the benefits that come with membership.

And if you are a member and have a special talent to share on this blog, let us know so we can feature you!

 P.S. Don’t forget, if you’re an APPCA member you can take advantage of our great 50 percent discount sale of selected Fagor appliances. We wrote about it here. The deadline is October 24! Hurry!
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All too often on our private forums and our Facebook pages, we hear from chefs about sketchy and downright fraudulent communications they receive that seemingly inquire about personal chef services. In reality, these missives are almost always phishing scams.

Here’s a typical one that several chefs around the country received about five years ago:

Hello,
I’m in need of a professional chef to handle surprise birthday party i’m planning for my Husband upon our return from Quito, Ecuador. We’re here right now on vacation and my husband will be turning 45 on 28th of this month while our return is slated for 27th but we’re looking at planning the party between 28th Nov and 8th Dec. As you would see, there’s hardly any time for me to make all the plans myself so i want to hire a professional chef on standy for that day who would cater for at least 20 friends/family members for a sit down dinner party style. Kindly respond back to let me know how much you charge and if you’re able to accept payment in form of check so we can finalize plans long before our return.
Thanks.
(Tee Marcy)

As member April Lee of Tastefully Yours explained, these phishing scams have many things in common, “most noticeably is poor English, poor grammar or improper use of capital letters and punctuation (although I’ve noticed that the scam emails have gotten a little better about this over the years).”

She added that the context of scams also follow certain themes:

  • Vacationing in “fill-in-the-blank” area with family and needing meals for everyone for one to two weeks (or more)
  • Need to throw a surprise party/dinner with little advance notice, but inquirer is impossible to contact directly via telephone (because s/he is in the military and overseas, or s/he is deaf and doesn’t communicate by telephone) and they cannot give a physical address of the venue
  • Wanting to hire you for the event without even talking to you
  • Requesting a bizarre menu, ranging from 100 wrapped chicken salad sandwiches to everything that’s listed on a deli menu somewhere
  • Offering to send a driver to pick up the food and/or deliver a check. Many times they offer to send you a big check and will ask you to pay the driver when they get there.

Seasoned email recipients who have endured their fair share of banking requests from Nigerian princes will immediately see that these emails that are too good to be true are. But all too often personal chef newbies, eager for new gigs, are vulnerable to these scams. And, as Lee pointed out, they can stand to lose thousands of dollars to rip-off artists.

How do they do it? APPCA Executive Director Candy Wallace explained that once they lure you with the full service for an extended time, ask you to submit menu plans, and basically befriend you, they then go for the close.

“What they want is the chef’s banking information so they can clean out the chef’s account,” Candy said. And, she added, while that letter above is typical, they are growing more sophisticated.

“You could at one time spot these right off the bat because the scammers use of the English language was so bad, or their lack of knowledge of food was also a tip,” she said, “but they have done their homework and present a much more believable scenario.”

So, how do you protect yourself?

Christine Robinson, who with partner Dennis Nosko, owns A Fresh Endeavor Personal Chef Service, suggests several tactics: “Google the person contacting you; ask questions, pointed questions; use common sense; and, if you doubt what is sent, use the APPCA Forums, ask, run it past people you know.”

Candy has offered some tips of her own on our forums:

  • Watch out for “phishy” emails. The most common form of phishing is emails pretending to be from a legitimate retailer, bank, organization, or government agency. The sender asks to “confirm” your personal information for some made-up reason: your account is about to be closed, an order for something has been placed in your name, or your information has been lost because of a computer problem. Another tactic phishers use is to say they’re from the fraud departments of well-known companies and ask to verify your information because they suspect you may be a victim of identity theft! In one case, a phisher claimed to be from a state lottery commission and requested people’s banking information to deposit their “winnings” in their accounts.
  • Don’t click on links within emails that ask for your personal information. Fraudsters use these links to lure people to phony Web sites that looks just like the real sites of the company, organization, or agency they’re impersonating. If you follow the instructions and enter your personal information on the Web site, you’ll deliver it directly into the hands of identity thieves. To check whether the message is really from the company or agency, call it directly or go to its Web site (use a search engine to find it).
  • Beware of “pharming.” In this latest version of online ID theft, a virus or malicious program is secretly planted in your computer and hijacks your Web browser. When you type in the address of a legitimate Web site, you’re taken to a fake copy of the site without realizing it. Any personal information you provide at the phony site, such as your password or account number, can be stolen and fraudulently used.
  • Never enter your personal information in a pop-up screen. Sometimes a phisher will direct you to a real company’s, organization’s, or agency’s Web site, but then an unauthorized pop-up screen created by the scammer will appear, with blanks in which to provide your personal information. If you fill it in, your information will go to the phisher. Legitimate companies, agencies and organizations don’t ask for personal information via pop-up screens. Install pop-up blocking software to help prevent this type of phishing attack.
  • Protect your computer with spam filters, anti-virus and anti-spyware software, and a firewall, and keep them up to date. A spam filter can help reduce the number of phishing emails you get. Anti-virus software, which scans incoming messages for troublesome files, and anti-spyware software, which looks for programs that have been installed on your computer and track your online activities without your knowledge, can protect you against pharming and other techniques that phishers use. Firewalls prevent hackers and unauthorized communications from entering your computer – which is especially important if you have a broadband connection because your computer is open to the Internet whenever it’s turned on. Look for programs that offer automatic updates and take advantage of free patches that manufacturers offer to fix newly discovered problems. Go to www.onguardonline.gov and www.staysafeonline.org to learn more about how to keep your computer secure.Also check out Microsoft Phishing Info page: http://www.microsoft.com/secur…ishing-symptoms.aspx
  • Only open email attachments if you’re expecting them and know what they contain. Even if the messages look like they came from people you know, they could be from scammers and contain programs that will steal your personal information.

You can report internet scams to the FBI via their Internet Crime Complaint Center (IC3) and to Consumer Fraud Reporting:

FBI Internet Crime Complaint Center
Consumer Fraud Reporting

Oh, and are you tempted to reply with a scathing little letter of your own? Yeah, it’s almost irresistible to give them a taste of their own medicine and some of our chefs have responded with rather brilliant responses. But a word of warning. Often these scammers will send emails to test if the email address is live (not unlike those annoying telemarketing calls you also get). Don’t respond, just trash the email and move on in your life.

But not before checking in on our Forum. Yes, we have one specifically dealing with Internet frauds issues. If you’re an APPCA member, this is a benefit you should take advantage of.

Have you gotten fraudulent, phishing emails? How did you handle it?

Not an APPCA member? Now’s the perfect time to join! Go to personalchef.com to learn about all the benefits that come with membership.

And if you are a member and have a special talent to share on this blog, let us know so we can feature you!

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APPCA member Anne Blankenship is a long-time APPCA member. She recently posted on Facebook about an achievement in marketing to registered dietitians. What she did was so cool we asked her to expand on it for our blog. Take a read and try this in your community!

I am a personal chef in the Dallas, Texas, area and have been for 10 years now as “Designed Cuisine, A Personal Chef Service.” As with many personal chefs, I have cooked for a variety of clients over the years and do dinner parties and other such events. Normally my events are no greater than 20 people as I much prefer those to larger functions. Clients come and go so I never stop marketing and this article details my latest idea.

As personal chefs, we are constantly marketing and trying to come up with new and different areas to promote our business. Marketing to registered dietitians (RDs) is an idea I had when trying to “think outside the box” for promoting my business. I happen to have a friend who is a registered dietician at the University of Texas in Austin so I had someone I could approach who was a “friendly face.” She put me in touch with a contact in the Dallas area whom she knew but only on a professional level, so it was up to me to take it from there.

With Texas Academy of Nutrition Dietetics NE Region, Ft. Worth

When I sent an e-mail to the Dallas contact, I used some of the language from my website and LinkedIn profile as it was written to say as much as possible in about two sentences, describing what a personal chef does and giving the basic details. The contact responded within a day and I knew I had hit a home run, as she immediately “got” what I was wanting to do. She volunteered to put my information and website link on her group’s Facebook page, which is the DFW Area Nutrition Entrepreneurs (I didn’t even have to ask!). She copied her Ft. Worth colleague with my information and said she would get back to me about making a presentation at a group meeting. I also heard from the Ft. Worth contact who was interested in having me speak to her group as well and who put my information on her group’s page, which is the Texas Academy of Nutrition & Dietetics, N.E. Region.

About a month later both contacts gave me dates in March for the presentations. As time for the meetings approached, they put notices on their respective group’s Facebook pages which I then shared on my business Facebook page and even my personal Facebook page, as well as an update on LinkedIn. The power of social media!

The presentation was an outline of the basics of what a personal chef does and how it works (planning client-specific menus, shopping, cooking in the clients’ homes, etc.). I tried to think what I would have in common with an RD and it dawned on me that educating the public about nutritional food was something we both faced on a regular basis. An RD works in various capacities such as consulting with a chef or chefs at a restaurant chain, in a hospital system to devise healthy meal plans for various requirements (gluten-free, strict calorie limit, etc.), as well as in private practice and a myriad of other positions. Since I had taken Nutrition in culinary school, I spoke briefly about how helpful it has been to have that knowledge and it enhanced my presentation since I could “speak their language.”

The biggest issue for me was how could I benefit THEM? I was honored to be asked to speak and they were all very interested to learn about what I do and how I do it, but I am always conscious about the “mutually beneficial relationship” aspect in a given business situation.

Many of the RDs to whom I spoke have private clients and they are in a position to refer those clients to me, if they choose. In some cases we could then work together to devise a meal plan or plans for the client and could pass any costs incurred along to the client. So I had my answer as to how we could both benefit with our relationship. Since some RDs work in hospitals, I touched on gift certificates that I offer, particularly for those who have recently had surgery, pregnant ladies, and new mothers. I could see that they really took to this idea and could pass along my information to their clients who might need my services or to family members who could give my service as a gift to a relative or friend. In speaking with them I was also inspired to start completing a project I had been working on for some time, which is to put complete sample menus on my website that reflect a specific amount of calories so that those interested in a low-calorie meal plan as an example, could see what I had to offer. One of the questions asked was whether or not I saw a trend in people wanting to eat a more healthy diet and I said absolutely, since many potential clients want to hire a personal chef for this reason. The RDs said that the majority of private clients they work with ask for the same information.

I followed up with the individuals in both groups within a few days after each presentation and have since connected with many of them on LinkedIn and asked them to follow me on Instagram, as well as encouraging them to “like” my business Facebook page. Since there were about 12 people at each meeting, I now have almost 24 new business contacts.

One lady was so excited because she said a member of their group was about to become one of the RDs for the Dallas Cowboys and that I would be a perfect fit in that situation. Time will tell, but I surely do love football and as a native Dallasite, always root for my home team!

How are you marketing your services? Have you also reached out to RDs?

Not an APPCA member? Now’s the perfect time to join! Go to personalchef.com to learn about all the benefits that come with membership.

And if you are a member and have a special talent to share on this blog, let us know so we can feature you!

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Given the size of our national APPCA membership, Candy had suggested years ago that members gather regionally to better get to network and share information. The MidAtlantic Chef Chapter, or MARC, has long been an active and tight-knit group with a membership currently at 19. In April they announced a new slate of officers:

Keith Steury

President: Keith Steury of The Food Sherpa

Treasurer: April Lee of Tastefully Yours

Secretary: Katie Enterline of The Grateful Table

The first agenda item will be identifying a date to meet for their fall gathering–a potluck at member Iva Stanic’s home in Olney, Maryland. Then, of course, if the big two-day Spring meeting for 2018 that Steury hopes will include a trip to a pick-your-own working farm in Virginia.

Why join a member chapter? Well, Steury, whose business is based in Arlington, Virginia, explained that he joined the MARC chapter a few years ago.

“Before that I was a member of the APPCA, but I did not really have any meaningful personal connections to other chefs who were also running their own PC businesses,” he said. “Joining this group has helped me to make these connections and has proved very valuable to me. I am hopeful that we will continue to provide support to both current and potential new members during my tenure as chapter president.”  

Katie Enterline

In his own words, Steury’s plans for his tenure as president include:

  1. Providing cross-referrals for new business: This is something that we already do a lot within our chapter and it is really a great thing. There are ebbs and flows in everyone’s businesses and times when we could all use a new client. Referrals are an excellent way to accelerate this process. This is also a very nice feature for new members and those new to the personal chef industry, because it gives them an immediate connection to potential new clients and the support of other chefs in the process of acquiring them.
  2. Supporting each other and helping each other to succeed:  The APPCA provides a solid foundation and frame-work for how to run a successful PC business, but there is also room for each individual chef to modify things to fit their unique preferences. The chapter provides a great forum for discussing ideas, tips, pitfalls, and related information about running a PC business. There are a lot of smart people with creative ideas in the chapter, and they are open and willing to share this information with their fellow chefs.  This helps everyone to improve their businesses and be more successful. 
  3. Being aware of market changes and how to differentiate ourselves as personal chefs:  I am amazed at how much things have changed since I started my PC business back in 2007. Back then, the concept of a PC was still pretty novel (at least here in Northern VA). Now, not so much. In addition, there is a lot more competition in the marketplace, so I think that makes our job more challenging. Now more than ever, I think it is important to be educated about the market and to take the time to identify and explain how we as PCs differentiate ourselves from these other options. We save our clients valuable time, we provide a custom experience/solution (to often complex problems), and we do it all while cultivating a meaningful relationship with a focus on excellent customer service.

April Lee

We wish the MARC chapter a productive and fulfilling year! If any of you would like to start a chapter in your region, please reach out to Candy and she can help you get it up and running!

Do you know any fellow APPCA members in your community or region? How do you network with other personal chefs–or do you?

Not an APPCA member? Now’s the perfect time to join! Go to personalchef.com to learn about all the benefits that come with membership.

And if you are a member and have a special talent to share on this blog, let us know so we can feature you!

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Stew3

With all the buzz in the last six months or so, you’d think that the Instant Pot was a brand new piece of kitchen equipment. In fact, Instant Pot Company, a Canadian-based company, was founded in 2008. The appliance itself debuted in 2010. Thanks to social media and huge deals from Amazon, though, Instant Pot has more recently become a sensation. There are user clubs on Facebook, bloggers who post Instant Pot-specific recipes, and vast numbers of postings on places like Pinterest and Instagram. 

With that in mind, we thought we’d ask one of our members who uses Instant Pot to explain why she does and how it’s working for her. Jennifer Zirkle, who runs The Ginger Chef in Michigan, loves hers. Read on to learn what it helps her with. And enjoy her GF Beef Stew Recipe:

Following social media these days can be an adventure but if you’re following food trends on your favorite sites you’ve no doubt seen mention of an Instant Pot. These electric pressure cookers seem to be the biggest trend launching 2017 and home cooks are in love with them. They’re part slow cooker, part pressure cooker, part rice cooker and part saucepan. As a personal chef, they can be incredibly versatile and free up some much needed stovetop space.

stew2

I have been using my Instant Pot since September with amazing results. I’m working to become an expert in all of its many uses and I have found it to be such a time saver. My clients have reveled in the results of tender meats and stews that taste like they’ve been cooking all day. I’ve used it to make tender Osso Bucco, Wild Rice Chicken Stew, Beef Tips in Gravy, perfect Homemade Chicken Stock and even quick items like steamed green beans that turn out perfect. These little pots of magic combine the convenience of a crock pot with the speed of stovetop cooking. Perfect mac and cheese can be done in 15 minutes rather than 4 hours in a crock pot or even the multi-pan inconvenience of stove-top morney sauce and noodles.

Electric pressure cookers have many preset settings to choose from. Settings vary from model to model but most have a stew setting, rice cooker setting, beef, chicken, etc. Some models even offer you a customization tool to add more or less pressure or to add more or less time to each setting. For example, when making chicken stock, I set it to the “soup” setting and increase the time from 40 minutes to 100 minutes.

Recipes are popping up everywhere from Pinterest to even more reputable sites like Tasting Table https://www.tastingtable.com/cook/national/instant-pot-recipes-pressure-cooker?utm_medium=email&utm_source=TT&utm_campaign=Weekend&utm_content=Editorial

I’ve taken several of my favorite crock pot recipes and cut the time by a quarter. I’ve even taken my gluten- free beef stew recipe and given it an Instant Pot twist. I’ve included the recipe below. I encourage you to schlep the extra equipment to your next cook day.

Stew1

Gluten-Free Beef Stew for Electric Pressure Cooker

Yield: 2 to 3 quarts

Ingredients

2 pounds stew meat
2 tablespoons olive oil
3 tablespoons butter
½ cup rice flour
2 medium carrots, diced
4 medium Yukon gold potatoes, cubed
1 stalk celery, diced
1 small onion, diced
6 cups beef stock
¼ cup sherry vinegar
1, 10-ounce bag mixed vegetables
Salt and pepper to taste.

Directions

  1. Season stew meat. Set Instant Pot to “sauté.”
  2. Add olive oil and stew meat. Brown meat to develop flavor.
  3. Add butter and rice flour. Stir to combine.
  4. Add carrots, potatoes, celery, onion, stock, and sherry vinegar.
  5. Place cover and set Instant Pot to “Stew.”
  6. Let Instant Pot run. When finished cooking, let pressure release naturally.
  7. Uncover and add mixed vegetables. Add salt and pepper to taste. Let vegetables warm thoroughly and serve or freeze for later.

Stew4

Are you using an Instant Pot for client service? What difference has it made to your cooking routine?

Not an APPCA member? Now’s the perfect time to join! Go to personalchef.com to learn about all the benefits that come with membership.

And if you are a member and have a special talent to share on this blog, let us know so we can feature you!

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The first of the food prognostications for 2017 has been published. Sterling-Rice Group has identified 10 of what they call Cutting-Edge Culinary Trends for 2017. Here they are:

  1. Wake + Cake: Dessert no longer is served only after dinner. They cite two studies to justify dessert for breakfast. The first is from Syracuse University, which says a daily dose of chocolate improves cognitive abilities, such as memory and abstract reasoning. Tel Aviv University found that eating dessert after breakfast could help people lose weight.
    Jennifer Zirkle cake1
  2. Dosha Dining: The mainstays of Indian culture are spreading to the States. They cite the spice turmeric as an example, noting that turmeric serves as a consumer conduit into the ancient practice of Ayurveda, a holistic science focused on physical and emotional balance. Consumers will learn more about their doshas, or natural constitutions, and gravitate toward foods and practices that provide balance, reduce inflammation, and improve energy and stamina. Among the things to look for are dosha bars–three flavors corresponding to the three doshas (pitta, vata, and kapha); turmeric tonic, available as tonic shots and tea, to restore balance; and dosha pops, candy made as a cureall from herbal tea.
  3. Plant Butchery: We’ve cited this trend on our Facebook page. As Sterling-Rice Group notes, a new breed of butcher shops is emerging that caters to both vegans and meat lovers. Not only will display cases feature cuts of meat and chicken, but also plant-based mock versions of chicken, ham, meatballs, steak, and charcuterie. These plant-based foods go beyond seitan and soybean, but also feature chickpeas, corn, peas, legumes, and fungi.

    "Faux" Reuben

    “Faux” Reuben

  4. Food Waste Frenzy: We’ve also talked about this. What was once considered trash (stems, skins, pulp) are not products to be utilized. Think watermelon rinds, riced cauliflower stems, chips and burgers from discarded juice pulp, and vegan leather made from pineapple leaves.

    Charred leek greens salt

    Charred leek greens salt

  5. Snackin’ Sardines: Consumers, said Sterling-Rice Group, continue to fish for protein-rich snacks. Recent interest in Basque cuisine and the rise of Portugal as the newest destination for culinary and global exploration will drive sardines to the forefront. High in omega-3s, protein, and umami flavor, sardines simply served on crusty toast with lemon, garlic, and aioli make for an uncomplicated yet elegant addition to any snacking situation.
  6. Noodle on This: Noodles! It’s not just for spaghetti. Asian noodle traditions are becoming American favorites as consumers seek more authentic experiences. So we have Thai pad see ew, Vietnamese pho, and fresh Japanese ramen. Chinese lamian, or hand-pulled noodles, adds another layer of both taste and visual showmanship. Customers slurp their share while watching a master noodle-smith knead, stretch, and swing dough into strands for soup.
  7. Mocktail Mixology: Have clients who don’t care for alcohol? A category of upscale mixologist-created mocktails are being shaken and stirred for those who don’t care to drink alcohol every time they dine. Alternatives to the old standby of club soda and lime feature fresh-pressed juices, flavored teas, sipping vinegars, and macerated and muddled herbs, spices, and fruits. From nonalcoholic happy hours to standalone mocktail menus, beverages are being positioned as unique experiences that can be enjoyed sans the hangover. (Our favorites? Aged sherry vinegar from Spain and homemade shrubs)

    Berry Shrub1a

    Berry shrub with seltzer

  8. Goat! Get It!: Goat is the next go-to protein, says Sterling-Rice Group. Goats have a high ratio of interstitial collagen (the stuff bone broth devotees are bonkers over). The meat is also low in calories, fat, and cholesterol. Already 63 percent of the world is eating goat. It can be a great foundation for spicy and sour preparations, can be kosher and halal, and is sustainable to raise.
  9. Cook + Connect: The saying “sharing is caring” rings true with chefs, home cooks, and foodies alike who are taking advantage of the sharing economy, says Sterling-Rice Group. Smartphone apps like Eatwith and “Etsy for dinner” app Umi Kitchen connect eager eaters with communal dining experiences. And the fleet-farming movement allows others to farm your lawn in exchange for the opportunity to sell most of the produce.
  10. Migratory Meals: All over the world people are relocating, some by choice, others under duress. While host countries continue to face challenges associated with helping refugee populations, one area where these different groups are finding common ground is food, according to Sterling-Rice Group. By celebrating their unique cultural heritages and cuisines, refugee populations are beginning to carve out their own culinary connections with their new home countries. Look for menus that highlight cuisine with herbs and fresh flowers, orange blossoms, cardamom, fenugreek, sumac, pistachio, and pomegranates. Sounds familiar to those of us who live in San Diego, where multiple refugee populations have long settled and introduced older residents to new cuisines. Check out local markets to incorporate new-to-you ingredients into your dishes.

    Afghan sweet bread

    Afghan sweet bread

This is just the first of what will surely be many more prognostications for 2017’s culinary scene. We’ll keep you posted as we discover them.

What are some of the culinary trends you’re beginning to see in your region? Please share them with us below!

Not an APPCA member? Now’s the perfect time to join! Go to personalchef.com to learn about all the benefits that come with membership.

And if you are a member and have a special talent to share on this blog, let us know so we can feature you!

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Rainbow Swiss Chard, The Morning Star Ranch3

If you’re working with clients who have type 2 diabetes, hopefully you’ve consulted with nutritionists and learned what a well rounded diet is to keep them healthy and happy. All the experts say the best foods for T2 diabetics—the “free” foods—are the green foods. Lettuces, kale, Swiss chard, broccoli, asparagus, Brussels sprouts, and the like. This isn’t to say they shouldn’t eat carrots, squashes, beets, string beans, radishes, sweet potatoes, or other vegetables. They absolutely should eat a rainbow of vegetables to get all the nutritional benefits. But many—like carrots, sweet potatoes, and winter squashes—have higher carb counts so they can’t enjoy a free for all with them.

But if you think vegetables, especially greens = salad, stir fry, steaming, or boiling but nothing more imaginative, you couldn’t be more wrong. Here are some alternatives to the same old, same old.

Warm Roasted Cauliflower and Chickpea Salad

Carol Borchardt’s Warm Roasted Cauliflower and Chickpea Salad

Roasting vegetables could become your best weapon to beat veggie boredom. Your client may wince at the thought of eating Brussels sprouts, for instance, but roasting them brings out a whole other set of caramelized flavors. You can do the same with baby artichoke hearts in the spring and summer—just strip off the outer leaves till the light green ones appear. Broccoli, string beans, and asparagus also benefit from roasting, as does cauliflower. In fact, you can make “steaks” with cauliflower. Cut the head into thick slices, rub with olive oil and herbs, and roast. Red bell peppers are terrific roasted, skinned, then marinated in olive oil, herbs, and salt for an appetizer. Try steaming, then marinating eggplant in olive oil and garlic for an appetizer.

Mushroom Barley Soup

Mushroom Barley Soup

Soup can be a terrific way to eat greens. Add Swiss chard or kale to a mushroom barley soup or bowl of lentils. Or feature greens in its own soup. Don’t love the texture of broccoli? Want to change up asparagus? Chop it up and place it in a pot with low-sodium chicken or vegetable stock just to cover and a couple of chopped red potatoes. Add herbs, salt, and pepper. Bring to a boil, reduce the heat, and simmer until the vegetables are softened. Then either put the mixture in a blender or use a stick blender to create your own low-cal, low-carb creamy soup.

In the heat of the summer make a chunky gazpacho soup. Nothing could be better for you nutritionally and it’s packed with the bright flavors of tomatoes, cucumbers, radishes, chiles, cilantro, and garlic. Want some protein with it? Add roasted shrimp or fresh crab.

Use greens as wraps instead of bread. It works at In ‘N Out. It’ll work for you. Slice roasted chicken or turkey, add some marinated veggies or pickles, wrap in Romaine and you’ve got a crunchy “sandwich.”

One of my favorite dishes to teach to kids in the kitchen is zucchini pancakes. But what we always do is list off other vegetables you can make the focus of pancakes. How about spinach or other greens? Or carrots? Or broccoli? Or turnips? Or a combination of favorites? The key is to shred them so they’ll incorporate into a pancake.

Zucchini Pancakes

Zucchini Pancakes

Are you clients missing potato chips? Try kale and Swiss chard chips. Here’s a way to mix your greens and get your crunch. Wash and thoroughly dry the greens. Then strip leaves from the tough ribs and roughly chop the leaves. Toss with a little extra virgin olive oil, salt, and pepper. Spread out on a baking sheet and bake at 275 degrees until crisp.

You know you can sub spaghetti squash or spiralize zucchini for pasta. But what about a substitute for rice or couscous? Cauliflower comes to the rescue. This is a neat trick I learned. Cut up the florets, putting aside the stems to snack on. Then put the florets into a food processor and pulse, pulse, pulse until the pieces look like little grains of rice. (Be careful that you don’t just run the food processor and it turns to mush.) You can use it raw, like a grain, tossed in a green salad. Or sauté the “cauliflower rice” in a little oil, then top it with tomato sauce for an extremely low-carb dish. You can freeze the raw “rice” to use later.

And don’t forget the smoothie. Most people assume smoothies are fruit based, but I like to mix it up with spinach and low-carb berries (frozen in the off season)—and a little banana. This is a perfect breakfast and for someone trying to make sure the day doesn’t go by without vegetables, you’ll know at minimum you packed in a couple of cups first thing in the morning.

How do you make sure your diabetic clients get enough greens? Share your favorite dishes!

Not an APPCA member? Now’s the perfect time to join! Go to personalchef.com to learn about all the benefits that come with membership.

And if you are a member and have a special talent to share on this blog, let us know so we can feature you!

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CandyWallaceAPPCAheadshot (low rez)

This past weekend, Escoffier Online International Academy celebrated its 2016 graduating class online and our own Candy Wallace delivered the commencement address. Candy considers it to be a tremendous honor to have been asked to speak to the students, but it’s no surprise that they would invite her. After all, she has had close ties to Escoffier. In 2014 she was inducted into Disciples of Escoffier, and has been serving on the Advisory Committee of the Auguste Escoffier Schools of Culinary Arts.

During her 12-minute talk, Candy reviewed her own culinary career and how, 24 years ago, she came to launch the then-new profession of personal chef. For Candy, it’s all about having options throughout your career. You may start on the line in a restaurant and love the demands and hours of that job. But maybe 10 years in or 20 your priorities change. Candy wanted to create an option for culinarians who wanted to continue to cook for people to be their own boss, have their own business, focus on their dreams–but in a way that suits their changed lifestyle or interests.

In her address, Candy emphasized the value of learning in the course of a culinary career. She told the graduates that if they’re entering the industry in a restaurant to learn something everyday. To volunteer to take on tasks. To keep your mouth closed and do what you’re asked and do it with joy. The time will come soon enough when your skills catch up with your opinions and your opinion will then be valued by a time-pressed executive chef.

And, throughout your career, she said, “Read, watch videos, travel if you get the chance. Developing a global palate is a lifelong journey that you’re going to enjoy. Get out, look around, taste, and talk to the farmers and chefs and fishermen you encounter in your travels and learn.”

Candy also did a special call out to one of our valued APPCA members, Beth Volpe of Savory Eats by Beth in Glendale, California. Beth, she said, had joined APPCA and launched a successful personal chef business but wanted to have official culinary credentials, so she asked Candy for advice. Candy suggested Beth enroll in the Escoffier Online International Academy. Beth did so the next day and now she was one of the graduates Candy was congratulating in her commencement address. “She kept her word and did the work. I’m proud to call her my colleague,” Candy said.

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It turned out that shortly after the delivery of the address, Candy received this note from Beth:

Hi Candy,

At 8:00 am this morning Joe (my husband) and I settled in with our coffee to watch Graduation.  I was very excited for him to hear you speak and put a name to the face.  You are obviously my mentor and he has heard me talk forever about you and your success. Your speech was so fantastic and outlined your journey and the culinary path of being a personal chef. Needless to say we both about fell off the couch when you mentioned me. And at the same time started tearing up. We were so shocked and so humbled and proud. I can’t thank you enough for such a mention. I feel so honored and am still in awe. You have certainly made our day, our month, our year. 

I had my family watch this graduation ceremony not knowing that I would be mentioned and they too were thrilled.

Thank you for remembering me.  You changed the course of my life and allowed me to make the dream come true.

With warmest regards and XOXO

Beth

We hope that as you search for your culinary direction you consider all your options–there are so many now–and that a grounded education is your first step. And if your journey is to become a personal chef, that you get in touch with Candy at APPCA so that she can help guide you on your path and give you the help you need to establish and run a thriving business. We hope that watching her address below gives you the inspiration you’ve been looking for to take your next steps!

Are you considering a culinary career? What is your passion when it comes to food and cooking? Is being a personal chef an option for you?

Not an APPCA member? Now’s the perfect time to join! Go to personalchef.com to learn about all the benefits that come with membership.

And if you are a member and have a special talent to share on this blog, let us know so we can feature you!

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We thought we’d take a break, have some fun this week, and give you a behind-the-scenes look at how a group-written mystery came to be. And who doesn’t love a good mystery! If you do–and you also enjoy the mystique of chef culture–you’ll love this newly published literary romp by a quintet of five mystery authors, one of whom is San Diegan Taffy Cannon, whom I got to know after moderating a writer’s panel earlier this year. Beat Slay Love by Thalia Filbert (Thalia Press/$14.99) is a marvelously gruesome comic mystery that follows the serial murders of chefs across the country in ways that will never let you look at food preparation in the same way again.

Nebbishy food blogger Jason Bainbridge tag teams with FBI agent Kimberly Douglas to suss out who the unpredictable killer is. A disastrous filming of “Kitchen Turnaround” in New Jersey launches the story, which then heads to Montana for a taping of “Love Bites” that meets a grisly end. The murders continue in Maine at “Lobstavaganza,” followed by death at an Austin barbecue competition. You’ll also hit San Diego and New Orleans, and then land in New York at the celebrated Chelsea Market where a Food Network-like show is being taped and culminates in a gruesome discovery nonetheless written for laughs.

All the while you’ll be immersed in an out-there view of chef culture, replete with inflated egos, kinky sex, and cut-throat competitiveness. It’s a wild, witty, enjoyable ride that has a remarkably consistent voice, given how many cooks prepared this delicious broth. And these cooks—Cannon, Kate Flora, Lise McClendon, Katy Munger, and Gary Phillips—were clearly having a great time playing together in their literary kitchen.

“The idea came up in email discussions about three or four years ago, after we published an e-collection of short stories called Dead of Winter,” recalls Cannon. “I have no idea who first had the idea, but I was busy with other projects at that time. Also I didn’t see how it could possibly work, since we live in San Diego, LA, Montana, Maine, and North Carolina — and were working without an outline. The project began with a theme — somebody killing the celebrity chefs of television — and a vague notion of the killer. From there on it was a leap of faith.”

The four other participants each wrote a section, says Cannon, and then in June 2014 she was given a chance to read it and sign on if she changed her mind. Well, she loved what they were doing and immediately joined in.

Taffy's Touch of Tarragon

Taffy’s Touch of Tarragon

“We would send the manuscript around in order and each person would add material,” Cannon says. “Sometimes it would be brand new, sometimes it would be inserted in what had gone before, and always it would introduce new material in some fashion. I continue to be proud (and astonished) that it all came together so well at the end.”

One author wrote the beginning and concluding chapters. The rest went through a couple of rounds and then everyone had the opportunity to edit the entire manuscript—and everyone had to agree that they were finished, which it was by August 2015. Then Cannon’s daughter, a professional proofreader, reviewed it. Cannon says it was a totally amicable process.

In case you missed the play on words, the title is a send up of course, on the bestseller Eat Pray Love by Elizabeth Gilbert. Cannon says it went through a couple of revisions before they settled on the final title. When the collaborators started talking about using a pseudonym, Thalia seemed natural since they are all blog participants in the Thalia Press Author Coop. Filbert, she says, was close to Gilbert, “and also a little nutty.”

Even the cover design was a group effort, says Cannon. McClendon, one of the founders of Thalia Press designed the cover, with much group input. And Cannon wants to make sure that she also gets due credit for cooking the bacon on the cover.

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We’re very proud of the efforts made by our Mid-Atlantic Regional Chapter (MARC) to bring our members in the area together as an additional resource to network and share information. This year, Shelbie Wassel of Shallots Personal Chef Service in Owings Mills, Maryland is the chapter president and she organized and hosted their recent spring meeting. Shelbie has written a wrap up of the meeting and Carol Borchardt of A Thought for Food in Memphis supplied us with photos. Thank you both for your contribution!

Our MARC group celebrated the arrival of spring with a two-day meeting based at my home, but with a number of outings and speakers.

Sipping margaritas

We began with dinner Friday night at a funky little restaurant called Alchemy in the Hampden neighborhood of Baltimore. The next morning the meeting went into full swing with over 20 attendees from New York down to Virginia. We also had Chef Carol Borchardt visit us from Memphis!

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Judy Harvey's tuna-stuffed eggs

After a breakfast that featured homemade gravlax with bagels ( a special thank you to Judy Harvey for making the tuna stuffed eggs, when I ran out of time) and a beautiful breakfast cake made by Chef Peggy Haser, we held a short business meeting. Laura Knight (A Knight’s Feast) reviewed our bank account and we elected Keith Steury (The Food Sherpa) as our new secretary. We also had the group quite excited when we announced the current planning of a trip to Alsace, France to be hosted by MARC member, Chef Bernard Henry.

Presentation

Our keynote speaker was Joan Norman, owner and operator of One Straw Farm, one of the largest farms in the state. The farm not only services many of the finest restaurants in town, but also runs a huge CSA. Joan shared stories of her 30 years in the farming business and discussed the use of biodegradable mulch film and how that distinguishes her farm from those that claim to be 100 percent organic.

Our next speaker was Dara Bunyon, a local Baltimore food blogger, whose business, Dara Does It, dabbles in all things food. She shared interesting tidbits from her blogs, such as the top items that people steal from restaurants! (Not just salt shakers!)

Our third speaker for the morning, MARC’s very own, Lettie Lavalle (Leave Dinner to Lettie), is also a social media expert. Lettie walked us through the confusing maze of various sites and helped to demystify the ever-growing world of social media and how it relates to personal chefs.

Featured salads

Lunch time provided an opportunity to chat with friends and enjoy an all-salad buffet that featured a duck confit salad over baby greens and spinach with dried cherries and a curried chicken salad with homemade mango chutney as an accompaniment.

After lunch, Mary Stewart and her daughter Katie Enterline of The Grateful Table presented a kitchen demo for us. Mary prepared individual lemon curd soufflés, similar to chocolate lava cakes. Katie demonstrated her whipped cream, using coconut milk in lieu of heavy cream. OMG! I guarantee that this will become my dinner party dessert of choice! Beautiful and delicious!

Lemon Curd Souffle demo

Our next event, included a lovely drive through horse country to reach Bastignati Winery. We sampled five wines…some very nice, some not my thing! However, several of us purchased bottles to go.

Winery

Our evening concluded with a potluck dinner, prepared by the attendees. If you have never attended a potluck prepared by personal chefs, then you are missing a treat! Amazing starters included Jim Huff’s bacon jam, Sharon and Bruce Cohen’s Tuscan tomato bread soup, and Mary Stewart’s risotto cakes. Dinner followed with Ayisha Jones’ fig jam tenderloin and Keith Steury’s Asian pork BBQ. Sides included Laura Knight’s asparagus salad and Marta Mirecki’s  fennel radicchio salad. April Lee generously provided an amazing collection of wine, including a lovely chocolate dessert selection.

crabcakes

Our next meeting is scheduled for October 2 to 3, 2015. MARC meetings are open to members of the APPCA in good standing!

Why do we do this? Well, we’re a group of people who truly enjoy each other’s company. We’re brought together through our membership in APPCA and have much in common. Personal chefs are people who love food and travel, and therefore have a zest for life. I think chefs by nature are passionate, artistic people who have a nurturing desire to please others by feeding them. Put all those qualities together in one room and you are bound to have a good time! The meetings we hold allow us to recharge our professional batteries and share work experiences with those who understand the ins and outs of the profession.

Doesn’t this sound like a great opportunity in your area? If you’re an APPCA member, let us know if you’d like assistance in forming a chapter in your part of the country.

Not an APPCA member? Now’s the perfect time to join! Go to personalchef.com to learn about all the benefits that come with membership.

 

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